Beat the crunch with contract marketing & creative candidates


Written by Carl Freelove, Marketing Manager, Big fish Recruitment

Recession, credit crunch, slowdown – these are bywords of the moment, but whilst its impact on businesses is appearing to take a firmer hold by the day, many employers are maintaining business growth and ‘beating the crunch’ by recruiting interim marketing and creative personnel.

In fact, the marketing and creative jobs market is an interesting and busy place to be right now, with lots of fantastic candidates actively seeking interim opportunities and employers realising it’s time to get more flexible when it comes to human capital management.

Marketing & creative talent on tap...

Interim candidates are a vital business resource and minimise the risk during periods of economic uncertainty and flagging consumer confidence, so we’ve spent the past few months building a strong candidate network of interim professionals.

Other business benefits? By hiring contract or project talent, businesses can keep headcount flat but increase a department’s capacity with an on-demand, extremely cost-effective and scalable workforce with specific skill sets and experience.

Hiring interim candidates is also a highly effective way to harness some of the finest skills and experience in today’s labour market - although it’s clearly a more competitive market for job-seekers following years of an extremely candidate-driven market!

Innovation is the currency of the future in marketing communications, and interim staff can act as an indispensable source of creative energy and new ideas. Their objectivity can also be very useful when it comes to refreshing your business with new approaches and fresh perspectives.

Furthermore, businesses can test-drive a prospective permanent employee as a contract candidate and build entire virtual teams to alleviate work pressures from core staff and tackle projects that would otherwise be turned down.

So, far from being a negative experience, the recent “bad” news on the economy could actually present businesses with a great opportunity to use interim candidates as a low-risk employment commitment whilst still maintaining business growth and ‘share of voice’.

Most importantly, with interim staff, your business is in control – so just tell Big fish where, when and how your business needs supporting and we'll do the rest!

Looking for interim staff? Please don’t hesitate to give us a call on 0870 871 0070.

We want to hear your views. Has the current downturn left you shaken or is business going as well as ever? Please give us your views on the state of the economy and what it means for your business. Email me at carl@bigfishrecruitment.com

Best wishes

Carl Freelove
Marketing Manger
Big fish Recruitment

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